Firstborn - Art Show

Event
Creative Direction
Design

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Loomstate Ecosystem

Creative Direction
Ecosystem
Branding

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Harvard Bluebook

Creative Direction
Branding
Product

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Co-created Re-brand

Branding
Identity
UX/UI

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CVI Ecosystem

Creative Direction
Branding
UX/UI

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CIS Future Vision

Design
Product
UX/UI

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IKEA Drömhouse

Creative Direction
Branding
Product

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Dignity Health Digital Future Vision

Discovery
Proof of Concept
Strategy

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US Soccer Pitch

Ecosystem
UX/UI
Product

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St. Francis College Website

Creative Direction
Art Direction
Branding

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The HAVI Standards & Indicators + Presentations

Creative Direction
Branding
Book

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Lancome Digital Ecosystem

Creative Direction
Content Strategy
Campaign

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IKEA Kompis

Proof of Concept
Creative Direction
Product

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MTN Dew GreenLabel

Branding
Book
Art Direction

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Myovolt Vision

Proof of Concept
Creative Direction
Product

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Halo Health Proof of Concept

Proof of Concept
Creative Direction
Branding

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Krib Proof of Concept

Proof of Concept
Creative Direction
Branding

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100 Everyday Campaign

Campaign
Creative Direction
Branding

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S&P Global Digital Ecosystem Discovery

Creative Direction
Discovery
Ecosystem

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Calloquy Product Discovery

Creative Direction
Discovery
Product

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OpenChair

Creative Direction
Branding
Identity

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BakerTilly

Creative Direction
Product
Discovery

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Resident Brands

Branding
Art Direction
UX/UI

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Bark

Branding
Design
UX/UI

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See More @ Old Site

Kiu Yi
Creative + Branding + Product + UX/UI

Hello, welcome to my website! I'm an independent creative that specializes in brand, product, and UX/UI. I believe that design is more than just creating something visually appealing. It's about crafting a story that speaks to your audience, connects with them on a deeper level, and ultimately inspires them to take action.

I'm passionate about helping businesses and non-profits create a brand that not only looks good but also connects with your audience. I take a strategic approach to design, working with you to understand your target audience, your goals, and your unique value proposition. From there, we collaborate to create designs that truly resonate with your audience and capture the essence of your brand.

I'm currently based in NY/NJ with my wife, two cats, and a rotation of foster kittens. I received a BFA in Fine Arts from Rutgers University.

Let's work together

Industries Served

Agencies
Beauty
Beverage
Broadcasting
Consumer Electronics
Cyber Security
E-commerce
Education
Event
Fashion
Financial Services
Food
Gaming
Gun Violence
Healthcare
Homegoods & Furniture
Hospitality
Tech
Insurance
Media
Non-profit
Pet
Professional Services
Sports
Start-up

Clients & Partners

Aflac
Amazon
AmericanExpress
AMFAM
Apple
App Direct
Bakertilly
Barclays
Bark
Bausch & Lomb
Bloomberg
Clinton Global Initiative
Co-created
Cornell
Cycle for Survival
Diageo
Dignity Health
Discover Card
Duke
Emerson College
Firstborn
FI
Google
Good Measure
Harvard
HP
IKEA
Huge
Lancôme
Marchon
MARS
Men's Golf
Mikimoto
Mountain Dew
MSKCC
Myovolt
Nectar
NYU
Oxygen
Pepsi
PGA
Prehype
Redken
Resident
R/GA
S&P Global
Samsung
SEI
Sony
St. Francis College
Supercell
The HAVI
UENO
Under Armour
Wall Street Journal
Webex
Wrigley Company

Awards

4x  FWA
4x  Awwwards
12x Webby
2x  Comm. Arts
1x  Cleo
1x  FITC



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